Irish Heart Foundation

Stop Targeting Kids

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https://www.youtube.com/watch?v=FQIBEotjkZs

Stop junk brands targeting kids

They access our kids through underhand and unregulated marketing tactics. Their influence has spread into children’s homes, digital devices and even their schools. It’s time to stop them.

Targeting; how junk brands access kids

Junk food and drink brands use various methods to target your children from clever advertising to social media. Learn about these techniques below and help protect your children from them.

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Targeting: how junk food and drinks brands are accessing your kids

Junk food and drink brands use various methods to target your children from clever advertising to social media. Learn about these techniques below and help protect your children from them.

Stealth Marketing

Discover some of Brand Manager Kerry Connolly Cooper’s sneaky digital targeting techniques

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Catching Kids Alone

Kerry Connolly Cooper loves the 6 o'clock watershed - find out why!

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Getting Them Young

Learn tips on building brand loyalty from Kerry Connolly Cooper.

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Obesity, heart disease & stroke

The effects of targeting children with advertising establishes and encourages eating habits that cause obesity and heart disease in our children.

Learn the facts

Sign the Petition to protect our children

Sign the Petition